Beauty Hive

Privacy

Privacy Policy

This Privacy Policy explains how My Sala, a brand owned, operated, and managed by My Sala Private Limited (“My Sala”, “Company”, “we”, “us”, “our”) collects, uses, stores, and protects your (“User”, “you”, “your”) information in relation to your access and use of the My Sala marketplace E-commerce website, mobile application (if applicable), and related products or services (collectively referred to as the “Platform”), unless a separate privacy policy is provided for a specific service.

This Privacy Policy is designed to help you understand how your personal information is collected and used, and to give you confidence that you remain in control of the information you share with us. In this Privacy Policy, “personal information” or “personally identifiable information” means any information that can directly or indirectly identify an individual, either alone or in combination with other information available to us.

Your Consent

Please read this Privacy Policy carefully to understand our practices. If you do not agree with the terms outlined below, please do not access or use the Platform, including downloading or using our website or application. By continuing to use the Platform, you acknowledge that you have read, understood, and agreed to this Privacy Policy and consent to the collection, storage, processing, transfer, and sharing of your personal information (including sensitive personal information) as described herein.

Our Commitment

My Sala is committed to protecting your privacy and maintaining the integrity of your personal data. We process your information responsibly and in accordance with applicable laws and this Privacy Policy.

What Information Do We Collect About You?

We collect information for lawful purposes connected to the operation of our Platform and the services we provide. This collection is essential to deliver a smooth, secure, and personalized shopping experience.

We may collect personal information such as your name, phone number, delivery address, email address, and account credentials when you register, place an order, or interact with our Platform. Depending on your device and permissions granted, we may also request access to location data, device storage, camera, or other features strictly required for service functionality. Information collection varies based on operating systems and complies with applicable App Store and Play Store policies.

We may collect device-related information such as hardware model, operating system, language preferences, unique device identifiers, IP address, and mobile network information to enhance performance and security.

We may also collect sensitive personal data or information, including payment details such as bank account information, credit or debit card details, UPI or other payment instrument information (“Sensitive Data”), solely for processing transactions. Such data is retained only for as long as necessary to fulfill the stated purpose or comply with legal obligations.

Who Do We Share This Information With?

We do not share your personal information with unauthorized or irrelevant third parties. Access to personal data is limited to authorized employees and trusted partners.

To provide our services, including order processing, payment handling, delivery, and customer support, we may share your information with third-party sellers, logistics partners, payment gateways, technology providers, and service vendors. These third parties are permitted to use personal information only to perform their assigned functions and are required to comply with applicable data protection laws.

We may also disclose personal information to government authorities, regulators, or law enforcement agencies if required under applicable laws or to protect our legal rights.

Location Data

We may collect approximate or precise location data (GPS or network-based) to facilitate deliveries, improve service accuracy, and enhance user experience. Location data is collected only when permissions are granted and is shared strictly for service fulfillment purposes.

Children’s Data

The Platform is not intended for use by individuals below the age of 18 without parental or guardian consent. We do not knowingly collect personal data from minors.

Why Is Your Information Being Collected?

We collect your information to:

  • Identify you uniquely on the Platform
  • Process orders and payments
  • Deliver products efficiently
  • Provide customer support
  • Communicate updates, offers, and order-related information
  • Improve Platform functionality and user experience
  • Comply with legal and regulatory obligations

Your data also helps us understand user preferences and improve our services and product offerings.

How Long Do We Store Your Information?

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, or as required by law. Sensitive Data is stored only for the duration required for transaction processing or legal compliance.

In cases of suspected fraud, misuse, or violation of our terms, we may retain certain information as permitted by law.

Data Protection

We implement reasonable security practices and procedures to safeguard your personal information from unauthorized access, misuse, alteration, disclosure, or destruction.

Data transmitted through our Platform is encrypted, and access is restricted to authorized personnel strictly for the purposes outlined in this Privacy Policy.

Rights of the User

As per applicable data protection laws, you have the right to:

  • Access your personal information
  • Rectify incorrect or incomplete data
  • Request erasure of your data
  • Request to be forgotten

You may exercise these rights by contacting our Grievance Officer at support@mysala.in. Upon verification, we will take appropriate action in accordance with applicable laws.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. Any updates will be posted on the Platform and will take effect from the date mentioned. Continued use of the Platform constitutes acceptance of the revised policy.

Your Data Is Important to Us

We understand the importance of your personal data and take reasonable measures to protect it. However, while we strive to use industry-standard security practices, we cannot guarantee absolute security against unauthorized access or breaches.

For any questions or concerns regarding this Privacy Policy, please contact us at support@mysala.in.

Last updated: 02/10/2026

Content Ownership

This Privacy Policy and its contents are the exclusive property of My Sala Private Limited and may not be copied, reproduced, or used without prior written consent.

This Privacy Policy is published in compliance with the Information Technology Act, 2000 and the applicable rules thereunder.